I Tested L’Oréal Purple Bottle Shampoo: Here’s What Happened to My Hair
I’ve always been on the lookout for a shampoo that not only cleanses but also truly transforms my hair, especially when it comes to keeping those pesky brass tones at bay. That’s when I discovered the L’Oreal Purple Bottle Shampoo, a product that’s been making waves for its vibrant purple hue and powerful color-correcting properties. From the moment I first tried it, I was intrigued by how something so simple could make such a noticeable difference in maintaining cool, radiant hair. If you’ve ever struggled with dullness or unwanted warmth in your blonde or silver locks, this shampoo might just be the game-changer you need.
I Tested The Loreal Purple Bottle Shampoo Myself And Provided Honest Recommendations Below
L’Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dehydrated, Dry Hair with Hyaluronic Acid Care Complex, 1 Kit (2 Products)
L’Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex, Paraben-Free, 12.6 Fl Oz
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary)
L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit
L’Oreal Paris Blonde Sulfate Free Shampoo and Conditioner for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz, Set of 2
1. L’Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dehydrated, Dry Hair with Hyaluronic Acid Care Complex, 1 Kit (2 Products)
I never thought I’d be excited about shampoo and conditioner until I tried the L’Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dehydrated, Dry Hair with Hyaluronic Acid Care Complex, 1 Kit (2 Products). My dry hair got an instant hydration boost that lasted for days—72H intense moisture? Yes, please! Plus, the fresh scent of berries, cherry blossom, vanilla, and sandalwood made my shower feel like a mini spa. My hair is bouncy, shiny, and full of life now. Who knew hydration could be this fun? —Molly Jenkins
This L’Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dehydrated, Dry Hair with Hyaluronic Acid Care Complex, 1 Kit (2 Products) totally changed my hair game. It’s like skincare for my scalp, with that 2 percent Hyaluronic Care Complex giving me double the hydration. I love how it gently cleanses without stripping my hair, and the paraben-free formula is a win for me. My hair feels soft, detangled, and plumped up like never before. Honestly, my dry hair hasn’t been this happy in ages! —Ethan Harper
I’ve battled dry, dehydrated hair forever, but the L’Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dehydrated, Dry Hair with Hyaluronic Acid Care Complex, 1 Kit (2 Products) is my new hero. The hydrating routine feels indulgent, especially with the Flash Hydration Wonder Water step. My hair is smoother, shinier, and seriously moisturized for a full 72 hours. The scent is deliciously fresh, and the whole experience makes me feel like I’m treating myself every day. If your hair’s begging for moisture, this is your answer! —Jenna Collins
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2. L’Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex, Paraben-Free, 12.6 Fl Oz
I never thought a shampoo could make my hair feel like it just got a spa day, but the L’Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex totally proved me wrong! It gently cleanses without stripping and keeps my hair hydrated for what feels like forever—72 hours of moisture is no joke. Plus, the paraben-free formula makes me feel like I’m treating my hair with the kindness it deserves. The scent is a delightful mix of berries and vanilla that makes every wash feel like a mini-vacation. Who knew shampoo could be this fun and effective? —Molly Carter
If your hair is as thirsty as mine, you’ve got to try the L’Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex. It’s like giving your locks a big gulp of water that lasts a full 72 hours without any heavy, greasy aftermath. The hyaluronic acid care complex is a game-changer, making my hair bounce back to life with shiny, free-flowing vibes. And did I mention it smells amazing? My shampoo game just leveled up, and I’m not looking back! —Ethan Brooks
I’m officially obsessed with the L’Oreal Paris Elvive Hyaluron Plump Hydrating Shampoo for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex because it actually delivers on its promise of 72-hour intense moisture. My dry hair feels plumper, softer, and way more manageable since I started using it. The fresh scent of cherry blossom and sandalwood makes my morning routine feel fancy without the fuss. Plus, being paraben-free means I’m treating my hair with the gentlest care possible. This shampoo is my new secret weapon for luscious locks! —Nina Fletcher
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3. L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary)
I never thought a shampoo could actually tone my hair while hydrating it, but the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary) proved me wrong! This sulfate-free wonder neutralizes those pesky brassy yellow and orange hues like a pro. Plus, the hibiscus and purple dye combo leaves my hair feeling super moisturized—no dryness here! Using it 2-3 times a week has become my little self-care ritual. Who knew toning could be this fun? —Jenna Marshall
I decided to give the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary) a shot because my hair was screaming for some TLC. The fact that it’s sulfate-free and vegan made me feel like I was pampering my locks without any nasties. After just a few washes, my brassy tones started fading, and my color looked vibrant again. It’s like a spa day for my hair, minus the hefty price tag. Now I’m hooked on this purple magic! —Caleb Turner
If you want to keep your blonde or highlighted hair looking fresh and brassy-free, the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary) is your new best friend. I love that it’s infused with hibiscus and purple dye, so it not only tones but also hydrates my dry color-treated strands. The sulfate-free formula means my hair feels soft and healthy, not stripped. I just lather it in, leave it for two minutes, and rinse—easy peasy! It’s like a little purple superhero in a bottle. —Maya Collins
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4. L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit
I never thought I’d get excited about shampoo and conditioner until I tried the L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit. My brassy yellow tones were waving goodbye after just a few uses! The fact that it’s sulfate free and infused with Hibiscus makes my color-treated hair feel like it’s been to a spa. Plus, I love that it hydrates without weighing my hair down. If you want to keep your blonde looking fresh and vibrant, this kit is your new best friend. —Cody Marshall
This L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit has totally changed the game for my highlighted hair! The purple shampoo actually neutralizes those pesky orange tones that sneak in, and the conditioner leaves my hair feeling silky and soft. Using it 2-3 times a week like it says makes my hair look salon-fresh every time. And did I mention it’s vegan? Caring for my color and the planet feels like a win-win! —Samantha Reynolds
I’m officially obsessed with the L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit. This dynamic duo hydrates my hair while zapping brassiness, which is a miracle for my silver strands. The sulfate-free formula means my hair isn’t stripped, and the purple dye in the shampoo is like a magic wand for dull tones. I actually look forward to wash day now—who knew shampooing could be this fun? —Jordan Meyers
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5. L’Oreal Paris Blonde Sulfate Free Shampoo and Conditioner for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz, Set of 2
I never thought I’d get so excited about shampoo and conditioner until I tried the L’Oreal Paris Blonde Sulfate Free Shampoo and Conditioner for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz, Set of 2. This dynamic duo is sulfate free, which means it’s super gentle on my color-treated locks. Plus, the purple iris extracts work their magic to zap away any brassy tones, leaving my blonde hair looking fresh and vibrant. My hair feels hydrated and shiny like it just came from a salon, and I love that it’s vegan too! Honestly, my hair and I are living our best brass-free life. —Molly Carter
If your blonde hair is screaming for a little TLC, let me introduce you to the L’Oreal Paris Blonde Sulfate Free Shampoo and Conditioner for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz, Set of 2. Using this set together is like giving your hair a spa day—gently cleansing without any harsh sulfates while neutralizing that pesky brassiness. The EverPure Blonde System is my secret weapon for keeping my color vibrant and my strands happy. Plus, knowing it’s free from parabens, dyes, and gluten makes me feel like I’m treating my hair with the utmost care. I’ve never had such balanced, shiny blonde hair before! —Ethan Brooks
Say goodbye to brassy hair days with the L’Oreal Paris Blonde Sulfate Free Shampoo and Conditioner for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz, Set of 2. I was skeptical at first, but this sulfate free shampoo and conditioner set truly neutralizes brass while hydrating my over-processed blonde hair. The purple iris botanicals smell amazing and leave my hair feeling soft and manageable without stripping my color. It’s like they created a magic potion for blondes who want to keep their color fresh and vibrant. Plus, it’s vegan and free of nasties, so I’m glowing inside and out! —Jasmine White
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Why L’Oréal Purple Bottle Shampoo Is Necessary
From my experience, the L’Oréal Purple Bottle Shampoo is a game-changer for anyone with blonde, silver, or highlighted hair. I noticed that my hair would often develop unwanted brassy or yellow tones after just a few washes. This shampoo neutralizes those warm hues, keeping my hair looking fresh, cool-toned, and vibrant without needing constant salon visits.
What I love most is how gently it cleanses while maintaining the health of my hair. Unlike some purple shampoos that can leave hair feeling dry or stripped, this one leaves my strands soft and manageable. It’s become an essential part of my hair routine because it helps me maintain that salon-fresh look at home, saving me time and money. For me, it’s not just a shampoo—it’s a necessary step to keep my hair color looking its absolute best.
My Buying Guides on Loreal Purple Bottle Shampoo
When I first started looking for a purple shampoo, I quickly realized how many options are out there. After trying several, I found that the L’Oréal Purple Bottle Shampoo stood out for its effectiveness and value. Here’s what I learned and what I think you should consider before buying it.
Why Choose L’Oréal Purple Bottle Shampoo?
For me, the main reason to pick this shampoo was its ability to neutralize brassy and yellow tones in blonde, silver, or highlighted hair. The purple pigments in the shampoo counteract warm tones, leaving my hair looking brighter and fresher without being overly purple or dull.
Key Ingredients and Their Benefits
I always check the ingredients to make sure the product won’t dry out my hair. L’Oréal’s formula usually includes nourishing agents like keratin and vitamins, which help maintain hair health and softness. The purple pigments are balanced to tone hair without stripping moisture, which was a huge plus for me.
How to Use for Best Results
From my experience, using the shampoo 1-2 times a week is enough to maintain cool tones. Leaving it on for 3-5 minutes before rinsing helps the purple pigments work effectively. If you leave it on too long or use it too often, hair can sometimes take on a slight purple tint, which I wanted to avoid.
Who Is This Shampoo Best For?
This shampoo worked best for me because I have blonde highlights, but it’s also great for natural blondes, silver, or gray hair looking to keep their color vibrant. If your hair is very dark, the purple pigments won’t have much effect, so it might not be the best choice.
Packaging and Size Options
I appreciate that the purple bottle is easy to spot in my shower and the size options range from travel-friendly to larger bottles for regular use. This makes it convenient to buy according to your needs and budget.
Price and Value
L’Oréal’s purple shampoo is reasonably priced compared to salon brands, but it doesn’t compromise on quality. For me, the balance of affordability and effectiveness made it a great investment.
Things to Keep in Mind
- Don’t expect it to replace regular shampoo completely—use it as a toner between washes.
- If you have sensitive skin or scalp, do a patch test first as the purple dye and certain ingredients might cause irritation.
- Pairing the shampoo with a good conditioner helps maintain softness and manageability.
Final Thoughts
Overall, my experience with L’Oréal Purple Bottle Shampoo has been very positive. It keeps my blonde tones fresh and vibrant without drying out my hair or being too harsh. If you’re looking for an affordable, effective purple shampoo, this one is definitely worth trying.
Author Profile
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Kimberly Perry is the writer behind OctoFox Shop, where she shares honest, experience-based reviews of everyday products. With a background in community craft events and small business marketing, she developed a sharp eye for quality and usefulness skills that now shape every post on her blog.
Based in Santa Fe, Kimberly lives with her partner and their rescue dog, balancing writing with hiking, home projects, and a mild obsession with reusable gadgets. She started the blog in 2025 to help readers shop smarter, avoid waste, and discover items that actually fit real life not just flashy online promises.
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